Author PAUL CHOW KUM SIONG Posted on April 17, 2022April 17, 2022Categories Business, Machine LearningTags , ,

Customer Profiling using Clustering Analysis and Predict with Logistic Regression

Executive Summary 3 Data Understanding 4 Data Preparation 5 Dealing with Missing Value 5 Data Transformation & Feature Selection 6 Modeling 8 K-means Clustering 8 Visualising the distances between data points 10 First cluster plot with two centroids 10 Subsequent plots with more random centroids 11 Total within-clusters sum of squares 11 Elbow method 12 Average Silhouette Width 12 Gap Statistic 13 Results for k=4 Cluster Plot 13 Results for k=14 Cluster Plot 14 Mapped cluster numbers 16 Passenger profiles … Continue reading “Customer Profiling using Clustering Analysis and Predict with Logistic Regression”

Author PAUL CHOW KUM SIONG Posted on April 5, 2022April 17, 2022Categories Business, Machine LearningTags , , , ,

A survey of machine learning algorithms and approaches in different research areas

Table of contents 1. Introduction 2. Types of machine learning (ML) approaches 2.1 Supervised Learning 2.2 Unsupervised Learning 2.3 Reinforcement Learning 3. Summarised characteristics of the applicable ML algorithms in this survey 4. Selected Research Areas For Comparison and Discussion 4.1 Indoor Localization 4.1.1 Common algorithms used in Indoor Localization 4.1.2 Key issues 4.1.3 Comparisons of results and performance 4.1.4 Conclusion for ML approach in Indoor Localization 4.2 Sepsis Detection in Biomedical Science 4.2.1 Common algorithms used in Sepsis Detection … Continue reading “A survey of machine learning algorithms and approaches in different research areas”

Author PAUL CHOW KUM SIONG Posted on October 10, 2021October 10, 2021Categories Business, Descriptive StatisticsTags , , , , ,

Conducting Normality Test Using IBM SPSS

1. Criteria for normal distribution The IBM SPSS software was used to generate the graphical displays and quantitative outputs of the data processing done for a set of property prices. Subsequent analyses were performed to assess the centrality and dispersion of the data within each of the respective variables. The analysis approach referenced four different criteria tests for cross-validation before a most approximate estimation was made on whether that data in each variable fulfilled the compliance of a normal distribution. … Continue reading “Conducting Normality Test Using IBM SPSS”

Author PAUL CHOW KUM SIONG Posted on July 13, 2021April 17, 2022Categories BusinessTags , , , , , ,

The Costco Strategy and Experience

Introduction Costco was ranked one of the best employers in America and around the world in 2020 [1] and 2021 [2]. Its apparent strong financial numbers[4] and high brand equity[3] perceived by customers, employees, and investors have led Costco to a phenomenal run in the stock market since 2016. In fact, if one bought Costco’s shares in March 2016 and sold them in November 2020[5], the returns would more than doubled and outperformed Gold’s returns in the same period.[6]  While … Continue reading “The Costco Strategy and Experience”

Author PAUL CHOW KUM SIONG Posted on July 13, 2021April 17, 2022Categories BusinessTags , , , , , ,

Battle Of The Clouds In The 21st Century – Part II

Consumers are getting more complex in their buying process [20], especially at the information-gathering stage. It seems only the Purple Cow[21] with remarkable products would stand a chance to cut through the noise [23] and reach their target audience. Since 2002, this brought many business owners back to a very fundamental question about Product Differentiation Strategy [22] – “Do we really stand out the way customers want it to be?”. Fast forward to year 2020, it is estimated that the … Continue reading “Battle Of The Clouds In The 21st Century – Part II”

Author PAUL CHOW KUM SIONG Posted on July 13, 2021July 14, 2021Categories BusinessTags , , , , ,

Battle Of The Clouds In The 21st Century

The Firm Amazon Web Services (AWS), a subsidiary of Amazon, has been offering various IT tools and infrastructure as a service to businesses since 2006. These web services, also known as cloud computing technology, provide highly reliable, scalable cloud architectures to meet a wide range of business needs and applications. In 2018, AWS captured 50% of the market share with close to 27% growth and was the market leader over other major competing cloud service providers like Microsoft Azure, Alibaba … Continue reading “Battle Of The Clouds In The 21st Century”

Author PAUL CHOW KUM SIONG Posted on July 13, 2021May 5, 2022Categories Business, Machine LearningTags , , , , , , , , ,

Analytical approach to compare Singapore neighborhoods

1.      Introduction As technology advances and the topic of going global takes center stage in many company expansion plans, the key factors of executing a successful business plan and product marketing campaign still lies within the fundamental concepts of: a.      Trading area of a given place of doing business b.      Economies of scale in procurement and distribution cost c.      Foreseeable volume of demand d.      Product positioning and market positioning The key differentiation between a successful business or otherwise depends largely on how robust, comprehensive and … Continue reading “Analytical approach to compare Singapore neighborhoods”